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THE RECRUITER’S GUIDE TO GOOGLE ANALYTICS

Published by Eploy

Recruiters can use Google Analytics to gain valuable insights into candidate behavior, career site performance, and recruitment marketing effectiveness. The guide explains how to set up tracking, analyze traffic sources, and measure engagement using key metrics like bounce rate, session duration, and goal conversions. It highlights the importance of tracking job ad effectiveness, optimizing candidate journeys, and improving site usability for mobile users. By leveraging data-driven insights, recruiters can enhance talent acquisition strategies, refine recruitment marketing, and streamline the application process to attract and retain top candidates more efficiently.

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Related Categories Analytics, AI in Business, AI-powered Analytics, Business Analytics, Computer Vision, Image Recognition, Object Detection, Facial Recognition, Image Segmentation, Video Analytics, Augmented Reality (AR), Business Intelligence, Data Management

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