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What is Digital Innovation & Why is it Important?

Published by Mendix

The document explains the concept of digital innovation, which involves using modern digital technology to solve business problems, optimize processes, improve customer experiences, and create new business models. It highlights the importance of digital innovation in staying competitive and relevant in a rapidly evolving market. The document also discusses how companies like Domino’s and Zurich Insurance have successfully implemented digital innovation strategies to enhance customer engagement and streamline operations. It emphasizes the role of low-code platforms like Mendix in enabling businesses to quickly develop and deploy applications, driving digital transformation and continuous improvement.

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